NEWS FROM OUR PARENT : We are excited to announce that CSS Industries, Inc. has just purchased Simplicity Creative . The Simplicity family of brands includes wonderful sewing , of course, but also Wrights® trims and sewing notions, as well as terrific crafts brands including Boye®, Perler®, Dimensions® and American Girl Crafts®. These brands—combined with our existing CSS brands, including Offray®, Lion Ribbon™, C.R. Gibson®, La Mode® buttons, ’s®, Butterick® and Vogue ®, and our creative and dedicated employees—will continue to bring our consumers an ever increasing variety of products and innovation all within the CSS portfolio of brands.
I'm not sure what this is going to mean for consumers, only time will tell. I'm sitting on the fence right now. Maybe I'm surprised. But there are a lot of speculation and strong opinions as to what this will mean.
There is hope that it will mean Canadian consumers will have access to Simplicity patterns without having to fork over a small fortune in shipping and exchange rates. Or travelling across the border for a pattern run. Fabricland stopped carrying Simplicity and New Look patterns years ago. I'm not so sure if they will reappear since even though Butterick, McCall's and Vogue are offered at Fabricland stores, they do not carry Kwik Sew which is also under the MBV umbrella. Time will tell.
Personally, this news is greeted with the memories of what happened to the NY Collection when McCall's was picked up by CSS Industries. The short lived NY Collection designs changed once they were under the Vogue label and then they disappeared. I remember the sizing changed as it was a time when I was able to get smaller sizes than was available under Vogue. I like the fit of Simplicity patterns, I just hope they don't mess with the fit.
Fear has also been expressed on McCall's Facebook page that this will mean less competition and higher prices. Followed by comments on how expensive not only patterns are but also that the price of notions and fabric have sky-rocketed recently. I have to agree, I've also noticed an insane increase in prices. Certain brands of zippers for example that more than doubled in price. So, I can also appreciate the fear expressed by others.
I guess time will tell what this will mean. Until then I'll be hoping for the best.